Elle Blignaudt-Gerber: inspiring through communication

We spotlight Elle Blignaudt-Gerber, owner of Articulate Biz, as our #womanfluencer.

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Elle’s journey into the world of communication began with a childhood passion for reading and speaking. She recalls her love for “reading aloud, engaging in role-play and presenting oral assignments.” But what truly shaped her path was a pivotal moment in Grade 2. Her teacher, Ms. Canterbury, recognised her exceptional reading abilities and pushed her to explore advanced literary works. “Little did Ms. Canterbury know that she was planting the seeds that would shape my entire life and purpose.”

Determined to merge her passions, Elle pursued a degree in Drama and Journalism at Rhodes University, where she embarked on a journey to incorporate these skills into her daily life and work.

Empowering through communication

Elle’s work isn’t just about her personal journey; it’s about empowering others, particularly women. She believes that communication can be a powerful tool for women’s empowerment and mindfulness. Elle’s work involves teaching and training, providing young students, especially girls, with the confidence and opportunities to make their voices heard, express themselves and communicate with assurance.

Through her content creation work, Elle extends her support to exceptionally hardworking women who often find themselves overwhelmed by their professional commitments. By handling tasks like content creation and social media management through Articulate Biz, she allows these women to focus on their core responsibilities, serving their teams, communities and families.

Overcoming challenges and building trust

Challenges are part and parcel of any journey and Elle acknowledges the unique hurdles women face in establishing and preserving trust and authority, especially in the business world. “I believe in the power of communication as a means to educate and inform, steadily building authority and trust over time.” Elle’s approach is about breaking down barriers and making strides towards gender equality.

Guiding women to make a positive impact

Elle’s journey has been marked by twists and turns, enriching experiences and frustrating setbacks. Her advice to other women striving to make a positive impact is simple yet profound: “Discover your ‘why’ and keep it at the forefront of your mind.” Elle understands that the “what” and “how” may evolve and take different forms, but a strong sense of purpose will consistently steer you in the right direction.

Living extraordinary

Elle’s personal motto for life is a powerful one: “Anything less than extraordinary isn’t worth it.” It’s a philosophy that drives her daily actions and decisions, reminding her to always aim for greatness.

Elle’s journey from a passionate child to a communication expert serves as an inspiration to women everywhere. Her commitment to empowering others, bridging gaps and advocating for communication as a tool for change is a testament to the positive impact one person can have on the world.

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